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  • CASE STUDY

OC Sofi

Shopping centre | Web design | Website development
A modern, easy-to-navigate website for OC SOFI that gives visitors quick access to information about stores, services, and current events.
  • SCOPE OF OUR WORK
A brief overview of the services and deliverables created for the shopping centre's online presentation.
Web designUI/UXCMSWeb development
  • PROJECT OVERVIEW

OC SOFI is a modern shopping centre that brings together a wide selection of stores, services, and shopping options in one place. Our goal was to create a modern, visually appealing, and user-friendly website that allows visitors to easily explore individual tenants, access up-to-date information, and navigate the centre's offering. We focused on a clear structure, intuitive navigation, and responsive design to ensure comfortable use on every device.

Design
process

1

Discovery

Analysis of shopping centre visitors' needsIdentification of website structure and navigation requirementsMapping of stores, services, and information content
2

Strategy

Clear website information architectureIntuitive navigation to stores and servicesModern responsive design for all devices
3

Solution

Complete web design and website developmentPresentation of stores, services, and current informationCMS implementation for easy content management
  • THE CHALLENGE

OC SOFI needed a digital presence that reflected the character of a modern shopping centre while giving visitors all the important information in one place. The main challenge was to create a clear and visually appealing website capable of presenting a diverse range of stores, tenants, and services effectively. Intuitive navigation, easy access to information, and seamless use on mobile devices were also essential. The goal was to turn the website into a practical information tool that helps visitors plan their shopping and supports the centre's modern image.

Web
  • IMPACT

The new OC SOFI website delivered a modern, clear digital presentation of the shopping centre, bringing all important information together in one place. Intuitive navigation and a well-designed structure give visitors easier access to stores, services, and current events.

Responsive design ensures comfortable browsing on desktop and mobile devices, while the contemporary visual treatment strengthens OC SOFI's professional image. The result is a functional digital platform that improves the user experience, simplifies communication with visitors, and creates room for further development of the shopping centre's online presence.

  • OC SOFI IN NUMBERS
Web

+23%

increase in website traffic during the first month
UX

-32%

decrease in bounce rate thanks to improved navigation
Engagement

+38%

increase in time spent on the website

We do not create work just for show. We build brands, systems, and solutions that deliver lasting business value.

Miroslav Raško – Founder / CEO
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