{"id":41640,"date":"2024-01-27T20:02:48","date_gmt":"2024-01-27T19:02:48","guid":{"rendered":"https:\/\/monkeymedia.sk\/?p=41640"},"modified":"2024-01-27T20:02:48","modified_gmt":"2024-01-27T19:02:48","slug":"ako-vytvarat-instastories-ktore-zaujmu","status":"publish","type":"post","link":"https:\/\/monkeymedia.sk\/en\/ako-vytvarat-instastories-ktore-zaujmu\/","title":{"rendered":"Ako vytv\u00e1ra\u0165 Instastories, ktor\u00e9 zaujm\u00fa?"},"content":{"rendered":"

24 hod\u00edn. To je doba po\u010das ktorej m\u00f4\u017eete zauja\u0165 publikum svojimi instastories. Konkurencia je v\u0161ak siln\u00e1 a m\u00f4\u017ee sa sta\u0165, \u017ee \u013eudia sa va\u0161imi stories na Instagrame len r\u00fdchlo preklikaj\u00fa a\u00a0nevenuj\u00fa im tak absol\u00fatne \u017eiadnu pozornos\u0165.<\/strong><\/p>\n

Denne sa na Instagrame vypublikuje 500 mili\u00f3nov stories. Pre\u010do by si mali \u013eudia v\u0161imn\u00fa\u0165 pr\u00e1ve v\u00e1\u0161 pr\u00edbeh<\/strong>? Dajte im na to d\u00f4vod a\u00a0uk\u00e1\u017ete, \u017ee v\u00e1m z\u00e1le\u017e\u00ed ma tvorbe stories. Ako ich vytvori\u0165 \u010do najviac zauj\u00edmavo a ktor\u00e9 funkcie by ste pri ich publikovan\u00ed nemali prehliadnu\u0165?<\/p>\n

\u010co s\u00fa instastories?<\/h3>\n

Pr\u00edbehy na Instagrame s\u00fa miestom, kde \u013eudia a\u00a0firmy zdie\u013eaj\u00fa vertik\u00e1lne obr\u00e1zky a\u00a0vide\u00e1. Tie vymizn\u00fa po 24 hodin\u00e1ch. Preto by mali by\u0165 navrhnut\u00e9 tak, aby boli zapam\u00e4tate\u013en\u00e9, z\u00e1bavn\u00e9 a\u00a0hodnotn\u00e9<\/strong>. Pod\u013ea \u0161tatist\u00edk<\/a> ka\u017ed\u00fd de\u0148 vypublikuje stories na Instagrame pribli\u017ene 86,6 %. Okrem in\u00e9ho, a\u017e 31 % instagramov\u00e9ho reklamn\u00e9ho rozpo\u010dtu americk\u00fdch zna\u010diek ide do rekl\u00e1m instastories.<\/p>\n

A Practical Tip<\/em><\/strong>: Ak ste so svoj\u00edm vytvoren\u00fdm instastory spokojn\u00ed, m\u00f4\u017eete si ho na profile ponecha\u0165 aj na viac ako 24 hod\u00edn, a\u00a0to v\u010faka v\u00fdberu. Tak\u00e9to pr\u00edbehy sa tak stan\u00fa s\u00fa\u010das\u0165ou v\u00e1\u0161ho profilu a\u00a0ktoko\u013evek si ich bude m\u00f4c\u0165 kedyko\u013evek pozrie\u0165. M\u00f4\u017eete si ich rozdeli\u0165 aj do kateg\u00f3ri\u00ed, ako napr\u00edklad ,,o mne\u201c, ,,pr\u00e1ca\u201c \u010di ,,z\u00e1bava\u201c.<\/em><\/p>\n

Takto vytvor\u00edte nezabudnute\u013en\u00e9 stories<\/h3>\n

Pre\u010do s\u00fa insta stories d\u00f4le\u017eit\u00e9? Pom\u00e1haj\u00fa v\u00a0budovan\u00ed povedomia o\u00a0va\u0161ej zna\u010dke, zvy\u0161uj\u00fa n\u00e1v\u0161tevnos\u0165 webu a\u00a0u\u013eah\u010duj\u00fa nakupovanie priamo v\u00a0aplik\u00e1ci\u00ed<\/strong>. Rozhodne sa tak oplat\u00ed str\u00e1vi\u0165 nad ich tvorbou viac \u010dasu. V\u010faka inovat\u00edvnym funkci\u00e1m na Instagrame sa v\u00e1m v\u0161ak pr\u00e1ca u\u013eah\u010d\u00ed.<\/p>\n

Did you know?<\/em><\/strong>: prv\u00fdch 50 zobrazen\u00ed pr\u00edbehu na Instagrame je zoraden\u00fdch chronologicky? Po 50 – tich zobrazeniach s\u00fa pou\u017e\u00edvatelia zoraden\u00ed pod\u013ea interakcie. Na vrchu sa tak nach\u00e1dzaj\u00fa \u013eudia, s\u00a0ktor\u00fdmi naj\u010dastej\u0161ie komunikujete, nie va\u0161i stalkeri. <\/em><\/p>\n

\"ako<\/p>\n

Pou\u017e\u00edvajte hashtagy<\/h4>\n

Pou\u017e\u00edvanie hashtagov v\u00a0instastories? \u00c1no! Funguj\u00fa v\u00a0podstate rovnako ako v\u00a0popisoch pr\u00edspevkov. Ak vlo\u017e\u00edte do svojej story hashtagy, Instagram automaticky prid\u00e1 va\u0161u instastory do podobne ozna\u010den\u00e9ho obsahu<\/strong>. Oslovi\u0165 tak m\u00f4\u017eete v\u00e4\u010d\u0161ie mno\u017estvo \u013eud\u00ed vo va\u0161om regi\u00f3ne, odvetv\u00ed a\u00a0s\u00a0podobn\u00fdmi z\u00e1ujmami.<\/p>\n

Some reports<\/a> hovoria o\u00a0tom, \u017ee hashtagy v\u00a0Instagram stories maj\u00fa priemern\u00fd dosah 9\u00a0000 pou\u017e\u00edvate\u013eov. Viac ako 130 mili\u00f3nov pou\u017e\u00edvate\u013eov pritom pou\u017e\u00edva hashtagy s\u00favisiace s\u00a0nakupovan\u00edm<\/strong>. Ak nechcete, aby hashtagy ,,bili do o\u010d\u00ed\u201c, m\u00f4\u017eete ich ukry\u0165. Napr\u00edklad tak, \u017ee d\u00e1te na nich n\u00e1lepku, emoji alebo ich zakryjete farbou.<\/p>\n

Hrajte sa s\u00a0p\u00edsmom<\/h4>\n

Do instastories v\u017edy nap\u00ed\u0161te len to podstatn\u00e9 a\u00a0v\u00fdsti\u017en\u00e9. \u013dudia nemaj\u00fa \u010das \u010d\u00edta\u0165 dlh\u00e9 popisy a\u00a0pravdepodobne by ich to ani nebavilo. Chcete, aby si \u013eudia text vo va\u0161ej story v\u0161imli? Zapojte svoju kreativitu. Ozna\u010dte jednotliv\u00e9 slov\u00e1, me\u0148te ich ve\u013ekos\u0165, \u0161t\u00fdl a\u00a0farbu<\/strong>.<\/p>\n

Popul\u00e1rna je kombin\u00e1cia dvoch fontov, geometrick\u00e9 tvary \u010di d\u00fahov\u00e9 farby. Kreativite sa v\u00a0tomto pr\u00edpade medze neklad\u00fa. D\u00e1vajte si v\u0161ak pozor na to, aby bol text \u013eahko \u010ditate\u013en\u00fd<\/strong> a\u00a0aby ste vystihli jeho podstatu.<\/p>\n

A Practical Tip<\/em><\/strong>: \u010co sa t\u00fdka pou\u017eitia farby textu, uprednostnite va\u0161e firemn\u00e9 farby. \u013dudia si ich tak \u013eah\u0161ie zapam\u00e4taj\u00fa a\u00a0bud\u00fa si v\u00e1s ako spolo\u010dnos\u0165 s\u00a0nimi sp\u00e1ja\u0165, \u010d\u00edm pov\u00fd\u0161ite povedomie o\u00a0va\u0161ej zna\u010dke. <\/em><\/p>\n

Guma a\u00a0jej \u010daro<\/h4>\n

Pokia\u013e sa chcete s\u00a0tvorbou svojej instastory vyhra\u0165, sk\u00faste zmeni\u0165 farebn\u00e9 pozadie. Nebojte sa, nebudete musie\u0165 vyfarbova\u0165 pozadie dlh\u00e9 hodiny. Instagram m\u00e1 funkciu \u2013 kliknete na mo\u017enos\u0165 ,,kresli\u0165\u201c, vyberiete si vami preferovan\u00fa farbu a\u00a0pridr\u017e\u00edte prst na obrazovke<\/strong>. Pozadie sa n\u00e1sledne zmen\u00ed a\u00a0vy m\u00f4\u017eete za\u010da\u0165 gumova\u0165. Ve\u013ea \u013eu\u010fom sa s\u00a0touto funkciou nechce zab\u00e1va\u0165, pri\u010dom nejde o\u00a0ni\u010d n\u00e1ro\u010dn\u00e9. Vy sa tak budete ma\u0165 mo\u017enos\u0165 \u013eahko odl\u00ed\u0161i\u0165 od konkurencie.<\/p>\n

\"ako<\/p>\n

Instastory s\u00a0gifkami<\/h4>\n

Ak chcete do svojho pr\u00edbehu zaradi\u0165 aj poriadnu d\u00e1vku humoru a\u00a0vytvori\u0165 tak instastory, ktor\u00e9 nielen zaujme, ale aj pobav\u00ed, pou\u017eite GIFk\u00e1. Mnoh\u00ed pou\u017e\u00edvatelia ich prehliadaj\u00fa, \u010do je \u0161koda. Na v\u00fdber je toti\u017e pestr\u00e1 ponuka pohybliv\u00fdch a\u00a0statick\u00fdch obr\u00e1zkov<\/strong>, ktor\u00e9 dodaj\u00fa va\u0161ej instastory prijate\u013en\u00fa atmosf\u00e9ru. GIF m\u00e1 za \u00falohu up\u00fata\u0165 pozornos\u0165 sledovate\u013eov. Pou\u017ei\u0165 ich tak m\u00f4\u017eete pri zdie\u013ean\u00ed d\u00f4le\u017eit\u00fdch inform\u00e1ci\u00ed a\u00a0\u0161okuj\u00facich spr\u00e1v.<\/p>\n

Vytvorte kol\u00e1\u017ee<\/h4>\n

Pri vytv\u00e1ran\u00ed instastory si m\u00f4\u017eete v\u0161imn\u00fa\u0165 funkciou ,,Layout\u201c na \u013eavej strane obrazovky. Ke\u010f kliknete na ikonu ,,zmeni\u0165 mrie\u017eku\u201c, vybra\u0165 si m\u00f4\u017eete po\u017eadovan\u00fa mo\u017enos\u0165 kol\u00e1\u017ee. Nemus\u00edte sa obmedzova\u0165 na pou\u017eitie len jednej fotografie<\/strong>do jednej story. Kol\u00e1\u017e si m\u00f4\u017eete vytvori\u0165 aj vopred, pomocou aplik\u00e1ci\u00ed, ktor\u00e9 s\u00fa na to ur\u010den\u00e9.<\/p>\n

Don't forget<\/em><\/strong>: Mnoh\u00e9 <\/em>prieskumy<\/em><\/a> hovoria o\u00a0tom, \u017ee publikovanie dvoch pr\u00edbehov na Instagrame za de\u0148 je ide\u00e1lne mno\u017estvo na podporu rastu zna\u010dky. <\/em><\/p>\n

\"ako<\/p>\n

Zap\u00e1jajte publikum<\/h4>\n

Poskytnite va\u0161im sledovate\u013eom jednoduch\u00fd sp\u00f4sob interakcie. Napr\u00edklad, v\u010faka vytvoreniu ankety vo va\u0161ej instastory<\/strong>. Ide o\u00a0ve\u013emi ob\u013e\u00faben\u00fa interakt\u00edvnu funkciu. M\u00f4\u017eete kl\u00e1s\u0165 ak\u00e9ko\u013evek ot\u00e1zky a\u00a0va\u0161\u00edm sledovate\u013eom poskytn\u00fa\u0165 nieko\u013eko mo\u017enost\u00ed na odpove\u010f.<\/p>\n

N\u00e1sledne si m\u00f4\u017eete pozrie\u0165 v\u00fdsledky a\u00a0urobi\u0165 si tak prieskum. Uk\u00e1\u017eete tak svojim followerom, \u017ee v\u00e1m z\u00e1le\u017e\u00ed na ich n\u00e1zore<\/strong>. Skvel\u00fdm rie\u0161en\u00edm je aj mo\u017enos\u0165 ot\u00e1zok, ktor\u00fa si vlo\u017e\u00edte do instastory. N\u00e1sledne m\u00f4\u017eete prezdie\u013ea\u0165 ot\u00e1zky publika s\u00a0va\u0161imi odpove\u010fami.<\/p>\n

Don't forget<\/em><\/strong>: Ak niekto polo\u017e\u00ed ot\u00e1zku vo va\u0161ej instastory, jeho pou\u017e\u00edvate\u013esk\u00e9 meno budete vidie\u0165 len vy. Pokia\u013e v\u0161ak chcete dopria\u0165 svoj\u00edm sledovate\u013eom vy\u0161\u0161\u00ed komfort, m\u00f4\u017eete im da\u0165 mo\u017enos\u0165 anonymn\u00fdch ot\u00e1zok, pomocou platformy ngl, ktor\u00e1 m\u00e1 pln\u00fa integr\u00e1ciu s\u00a0Instagramom.<\/em><\/p>\n

Potrebujete vymyslie\u0165 instastories, ktor\u00e9 zaujm\u00fa a oslovia va\u0161u cie\u013eov\u00fa skupinu<\/strong>? Nechajte to na n\u00e1s! Navrhneme efekt\u00edvnu content strat\u00e9giu<\/a>, ktor\u00e1 posunie va\u0161u komunik\u00e1ciu na soci\u00e1lnych sie\u0165ach na NEXT LEVEL!<\/p>","protected":false},"excerpt":{"rendered":"

24 hod\u00edn. To je doba po\u010das ktorej m\u00f4\u017eete zauja\u0165 publikum svojimi instastories. Konkurencia je v\u0161ak siln\u00e1 a m\u00f4\u017ee sa sta\u0165, \u017ee \u013eudia sa va\u0161imi stories na Instagrame len r\u00fdchlo preklikaj\u00fa a\u00a0nevenuj\u00fa im tak absol\u00fatne \u017eiadnu pozornos\u0165. Denne sa na Instagrame vypublikuje 500 mili\u00f3nov stories. Pre\u010do by si mali \u013eudia v\u0161imn\u00fa\u0165 pr\u00e1ve v\u00e1\u0161 pr\u00edbeh? Dajte im […]<\/p>\n","protected":false},"author":2,"featured_media":41649,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[404],"tags":[32,283,199],"class_list":["post-41640","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-think","tag-instagram","tag-instastories","tag-social-media"],"yoast_head":"\nAko vytv\u00e1ra\u0165 Instastories, ktor\u00e9 zaujm\u00fa? - Monkeymedia<\/title>\n<meta name=\"description\" content=\"Chcete, aby va\u0161e instastories e\u0161te lep\u0161ie oslovili va\u0161u cie\u013eov\u00fa skupinu? 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